Good Morning Grinders!
Harvey the Silver Fox here.
I hope all is well on your Wednesday morning. Getting ready to take an hour break myself and watch some Sons of Anarchy. Before I do though, I was up until 5 am this morning, slept for 3 hours, worked for 3 hours, got a tattoo and then finished this final version of the Mobi Manifesto V2!
Long story short, you can download your updated version here:
http://imgrind.com/marketing-guides/mobimanifestov2.pdf
If you want the long version, here's what Mobi Manifesto V2 consists of now:
Prepare fpr overload:
Mobi Manifesto V2
Introduction
Warning
Foreword
Part 1. Understanding Mobile
Desktop VS Mobile
Mobile Smartphone & User Behavior
Mobile Statistics
Mobile Network Operators, Carriers & ISP's
Mobile Operating Systems
Mobile Manufacturers
Mobile Phones & Handsets
Tablets
Device Models
The Secret Gem In Mobile
Another Secret Gem In Mobile
Mobile Dictionary
3 Critical Things You Must Have
Part 2. Mobile Resources & Tools
Phone Lookup, Specs & Research
Competitive Intelligence & Spy Tools
Mobile Marketing Statistics & Resources
Publications To Read & Study
App Intelligence
Ad Network Data Research
Device Detection Resources
Mobile Development Tools
Mobile Emulators & Simulators
Mobile Device Testing
Performance Tools
Landing Pages, Banners & Tools
Other Kickass Resources
Part 3. Mobile CPA Offers
How Much Is Possible In Mobile CPA?
What Is Performance Advertising & Marketing?
Getting Started With Mobile CPA Offers
Offer Descriptions
Mobile Case Studies
Mobile Content Billing Offers
Mobile Sweepstakes Offers
Mobile Campaign Spying
Mobile CPA Offers FAQ's
Mobile CPA Offers Recap
Part 4. Mobile Tracking
Introduction
Installation
Database Updates
Support
Data Collection
Features Overview
Setting Up Your Admin
Click Blocking & Filtering System
Database Maintenance Overview
Adding Campaign Types
Referrer Blocking & Redirection
Token & Subid Setup
Adding Direct Link Campaigns
Adding In Offer Rotation
Adding Landing Page Campaigns
Rotating Multiple Offers With Landing Pages
Adding Path Campaigns
Landing Page & Offer Rotation In A Path
How To Setup Post Back Tracking
Post Click Redirect Rules
Setting Up Redirection
Post Click Redirect Campaign Example
Links & Tracking
Subid & CPC Updater
Tracking Custom Tokens, Creatives & More
Grouping Data By Subid's, Offers & Landing Pages
Part 5. Mobile Advertising
Introduction & Terms To Know
Types Of Mobile Advertising
Mobile Advertising Units
Specialty Ad Units
Mobile Placements
Advertising With Mobile Carriers Direct
3 Ways To Buy Mobile Ads
CPC's Are Priced For Premium Advertisers
Mobile Real Time Bidding
The RTB Process
Mobile Carrier VS Wifi Traffic
Premium VS Remnant Traffic
Part 6. Mobile Ad Networks
3 Types Of Mobile Ad Networks
Demand Side Platforms DSP's
Mobile Adservers & SSP's
Self Service VS Managed Campaigns
Premium Mobile Ad Networks
Specialty Mobile Ad Networks
Mobile Ad Divisions
Regional Mobile Ad Networks
Mobile Ad Landscape
Mobile Ad Networks Don't Like Us
Ninja Mobile Targeting Tip
Mobile Ad Network Questionnaire
Part. 7. Mobile Adservers & Technology
Mobile Ad Network Targeting
Mobile Click Fraud
How To Combat Mobile Click Fraud
Adserving & Ad Network Technology
What Most Mobile Ad Networks Won't Tell You
IP Address Targeting
How Location Data Is Collected
Click Discrepancies From IP Tagging
Ad Network Response Time
IP Based GEO Location Targeting Advertising
Part 8. Promoting Offers
Updated Getting Started
Campaign Success 101
Mobile Landing Pages
jQuery Framework For Landing Pages
Testing Mobile Offers
Ad Decay
Frequency Capping
Dealing With Ad Network Reps
How Long To Test Offers
Part 9. Mobile Optimization
Understanding CTR
Watch Out For AAP
Golden Rule Of Advertising
Quick Recap
Don't Port Profitable Country Campaigns
Why Most Mobile Affiliates Fail With Self-Serve
Segmenting Mobile CPA Campaign Objectives
Conducting Country Reports
Part 10. Ad Network Setup Tutorials
Admoda
Tapit!
Exoclick
Traffic Vance
Facebook
mMedia
Traffic Junky
Adwords - Mobile Apps
The Future
I hope you all use this guide and crush Mobile CPA Offers. It's going to be a damn awesome year for many!
Here's the direct link to download again:
http://imgrind.com/marketing-guides/mobimanifestov2.pdf
Stay Amazing Grinders.
To Your Success,
Harvey The Silver Fox
